Amazingly, research has shown that the attention span of the average human, especially in this internet data craze, is not even as long as a goldfish’s attention span.
Experts in the field have determined that web surfers only take a couple of seconds, after arriving at a web site, to decide if they want to stay there or go on to something else.
As the owner of a website, you’re going to have to make the most of those couple of seconds in order to engage and grab the attention of your reader. Wasting precious time in load speed can be incredibly detrimental. Google has even admitted that they will give a higher ranking to those pages that load more quickly.