WordPress Plugins & SEO Tools

When you have put all the finishing touches on your site, and it is finally live, ready to roll and features all the security you need, then you will need to target those people you would like to see it. Social media feeds will only get you so far, which is why you really need to consider some serious website optimization. This is the only way to get the kind of results you need for any kind of formidable ranking.

Some great advice on this subject comes from Copyblogger. They say that if you optimize for actual human readership, then you are optimizing for search engines as well. Nothing you utilize on your site should ever pull people away from the overall experience you wish to deliver to your visitors and audience. If that turns out to be the case, you will quickly find a steep decline in SEO benefits.

Every SEO tool you consider using on your website should pass a quick test. It should be able to offer these three benefits at all times:

  1. It should be simple and for you to automate code and meta data for each page you post. This makes it easier for a search engine to understand your content, which leads to better rankings and better optimization.
  2. It should be insightful, especially for your target audience’s search language.
  3. It should offer an analysis of the competition, especially concerning the topics that will lead visitors to your site.

If you push for things that are outside of these three benefits, you are likely to be throwing you money away, or worse still, getting into SEO trouble. It does not take some magic formula and you do not need a provider to promise things outside of the realm of simplicity. However, you do need the discipline to stick with what works until you actually start seeing results.

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